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CARAVAN AND CAMPING CRITICAL TO DOMESTIC TOURISM AND REGIONAL AUSTRALIA

Latest insights from Tourism Research Australia (TRA) reveal caravan and camping is the most popular holiday accommodation type for Australians right now.Accounting for 44 per cent of all holiday nights across Australia, the insights revealed that for the year ending September 2020 more than 1.9 million caravan and camping holidays were undertaken by Australians nationally, creating 8.4 million

Soda Pitch Lands Them With BIG4

BIG4 Holiday Parks, one of Australia's largest and best-known leisure companies, has selected Soda Communications to drive its PR strategy into 2021 and beyond.Having faced a difficult 12 months as part of the travel industry, BIG4 – now in its fifth decade of operations – wants to increase its profile and highlight the breadth of its offering.After a competitive pitch it awarded its PR contract